Pracento

Case study

Fashion & Lifestyle Store

A Shopify theme rebuild for a growing fashion catalogue, with clearer collections and simpler mobile browsing.

  • Shopify
  • Theme rebuild
  • Catalog UX

Client details are withheld by agreement.

Fashion & Lifestyle Store interface

The challenge

The store had grown beyond its original theme. New collections were difficult to organise, and mobile customers had too many steps between browsing and product details.

Our approach

We reworked collection structure, filters and product templates, then built flexible theme sections the internal team could reuse for launches and campaigns.

The outcome

The catalogue is easier to browse and maintain, with a consistent shopping experience across mobile and desktop.

All work

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